Community Health Nursing Essay Example | Topics and Well Written Essays - 250 words - 5

Community Health Nursing - Essay Example Suicide may result from depression, from a post-traumatic stress disorder, bipolar, anxiety, substance use or a borderline personality disorder. Suicide is a preventable public health problem and any person who expresses any kind of suicidal thoughts or intentions needs to be taken very seriously. Other warning signs include sudden withdrawal, hopelessness and excessive sadness, showing dangerous and self-harmful behaviors, change in behavior to think and always talk about death and threatening suicide (Nordentoft, Mortensen, & Pedersen, 2011). Many treatment options can be considered for treating mental disorders depending on the type of condition. Among them includes behavioral therapy a form of psychotherapy for treating psychopathology, cognitive behavioral therapy a psychotherapeutic approach composed of behavioral and cognitive techniques, cognitive therapy to help individuals think more effectively and group therapy a form of psychotherapy. Other treatment options available include use of Electroconvulsive therapy used to treatment major depressions not responding to other treatment options, pharmacological therapy by medication use such as antipsychotics and antidepressants, the use of individual psychotherapy and psychoanalytic treatment option focused on helping the patient become aware of the underlying sources of their pathological condition (Jorm, 2012). Mental health nurses have a role in working with clients in the community to coordinate the range of services that are required in an effort of maximizing the patient’s level of functioning. They work together with the caregivers and family members to offer and support in dealing with the conditions. However, their role varies depending on the setting and areas of specialization. Among some of the common roles they play include caring for patients, assessing and educating patients, medication administration, encouraging patients, provision of therapy, enhancing

The effect of reactant concentration Essay Example for Free

The effect of reactant concentration Essay Then pour the amount of Sodium Thiosulfate using a measuring cylinder to the conical flask, the amount will vary depending on the sample. 4. Rinse the measuring cylinder in water under the tap to clean it of excess sodium thiosulfate. 5. Pour the water from the measuring cylinder into the conical flask (already containing the Sodium Thiosulfate), the amount of water will vary depending on the sample. 6. Draw a cross on a blank piece of paper. 7. Place the conical flash containing the water and Sodium Thiosulfate mixture directly on top of the cross on the paper. 8. Collect 5 ml of Hydrochloric Acid using the clean measuring cylinder. 9. Keep the stop watch ready to time the reaction time once the Hydrochloric Acid is added to the conical flask. 10. Transfer all of the 5 mL of Hydrochloric Acid into the conical flask and swirl the conical flask to start the reaction and begin timing. 11. Stop timing and record the time taken, when you can no longer see the cross drawn on the paper. 12. Repeat steps 2-11 for each sample while changing the some of the variants. Variables: Independent Variable: The variable that changes in the investigation is the amount of Sodium Thiosulfate in the solution. Â  Dependent Variable For this experiment the measured variable is the time taken for the reaction to conclude. This was measured in seconds. Â  Controlled Variables: o The amount of water in solution this was added to ensure that 50 mL of mixture was contained within the flask for each sample case. o Temperature o Amount of Hydrochloric acid 5 mL each time. Results: We observed that when the HCL was added into the conical flask that a murky perception formed in the solution thus the clear solution turned unclear. This can be explained by the following chemical reaction taking place; 2HCL (aq) + Na2S2O (aq) S(s) + SO2 (g) + H2O The table below captures the results we obtained; Table 1 Sample 2M HCL Amount of Na2S2O Amount of H2O Concentration of Na2S2O Time mL mL mL M Sec Graph 1 Graph 2 Discussion: By collecting the results from the investigation we were able to come to a conclusion on the affects of varying the amount of Na2S2O and water has on the reaction of a solution. Graph 1 and Table 1 above shows the amount of Na2S2O and the amount of water in each sample. This graph also shows the time taken for the reaction to finish, this being the time when we could no longer see the cross on the paper below the conical flask due to the solution becoming too murky in colour. It can be observed by looking at Graph 1 that, the lower the amount of Na2S2O that is present in the solution, the longer the time taken for the reaction to finish. This occurs because there is a reduced amount of Na2S2O concentration present in the mixture which can react with the HCL. This can also be seen in Graph 2 which shows the relationship between the amounts of Na2S2O concentration to the time required for the reaction to finish. Graph 1 also shows that the greater the amount of water present in the solution the longer it takes for the reaction to finish as the concentration of Na2S2O to HCL is further diluted. Thus it can be concluded that our results support the hypothesis; that more concentrated solutions react faster than diluted solutions do. The affect on the reaction rate when varying the amount of water and Na2S2O is that; more concentrated the Na2S2O and HCL mixture is, the faster the reaction occurs, i.e. the less water that is present to dilute the mixture the faster the reaction occurs. Evaluation: Overall the investigation was completed successfully and we achieved our aim of investigating how a change in the concentration of a reactant affects that rate of a chemical reaction. There are a number of factors that can be changed and controlled so that to improve the accuracy of the results. The following things done in the future will help to ensure that more reliable data is obtained; Using a rubber stopper in the conical flask: when the HCL was transferred into the conical flask, gas escaped form the top of the flask. If in future tests, this gas was trapped inside the flask with the use of a stopper the reaction may have completed faster. Â  Reducing human error: Starting the timer at the same time in all the reactions would have helped to increase the accuracy of the results. The timer should have been started either once the full amount of HCL was transferred in the conical flask or should have started when the pouring started. Another variable which could have been controlled was the number of times the conical flask was swirled after the HCL was added. This would have further helped with the accuracy of the data if all the samples were swirled at the same speed and the same number of times. Â  Using distilled water: this would ensure that the water is pure There might have also been errors with reading the scales on the measuring cylinder as we were reading these to the best of our ability. To be certain that the exact amount of solution was added an electronic weighing scale could have been used.

Essay --

The opposite trade binary options strategy covers both trade which resulted in profit and trades which resulted in loss. For this reason, it gives you either the opportunity to earn double profits, or the ability to recover from a loss. The correct setup and timing for execution are everything with this strategy. Master the correct use of when to use opposite trades and you'll have one more tool to utilize for building your profits. The foundation for the opposite trade strategy is to be able to note times when the purchase of a binary options contract which is the direct opposite of one you just purchased is likely to be profitable. Once you've mastered the use of this strategy, you're likely to discover plenty of applications for it as you go about your trading. Although the premise is simple, what you'll really need to pay attention to is how to identify such opportunities. The following are just a few examples that you can be on the lookout for on a regular basis. The best example may be times when a binary options trade has finished with the asset price being close to either i...

Decision Making Model Essay -- essays research papers

Decision Making Model Abstract   Ã‚  Ã‚  Ã‚  Ã‚  Decision making models can be very effective in problem solving. Scheduling is a big problem at Direct HomeHealth Care and a solution needed to be found. Scheduling software which can be very expensive was the only conclusion that could be reached. With much thought and analysis a resolution was reached with critical thought and a decision making model from the Small Business Development Center. Decision making models can be very helpful in analyzing a problem and setting up a step by step process to evaluate and come to a favorable conclusion. Recently there has been a problem at my agency with scheduling and the difficulty the on call schedulers have with toting around several very large scheduling books. The Small Business Development Center has a decision making model to assist with problem solving and I have chosen their web sight to aid with this problem.   Ã‚  Ã‚  Ã‚  Ã‚  The first step in this decision making model is to recognize a problem exist and set a solution objective. Direct HomeHealth Care’s everyday business is making sure patients are scheduled properly and taken care of by nursing assistants. There are approximately 250 patients and 250 nursing assistants. Scheduling books are used to keep track of every patient and every nursing assistant that is scheduled to see that patient. The patient books are divided up by payer source, for example, Medicaid, Social Services or private pay patients. The nursing books are categori...

What Does It Mean to Be an Ethical Leader?

Running Head: CRJ220 Assignment 6 CRJ220 Assignment 6 Thomas Seagle Strayer University What does it mean to be an ethical leader? Obviously, one first has to be sure that one is not personally engaged in unethical and corrupt behaviors. Unfortunately, in many recent examples, leaders cannot pass even this first test. In addition, one has to take responsibility for the larger role responsibilities of a leader position.One of the most distressing aspects of public scandals involving public officials is the discovery that their wrongdoing was often well known to those who should have done something about it, the topic of the â€Å"Quote and Query† box. (Pollock, J. 2010 Ethical Dilemmas and Decisions in Criminal Justice Sixth Edition) Leadership is the position or function of a leader, a person who guides or directs a group. Criminal justice professionals should develop and maintain leadership skills in their professional and personal lives because it’s what they do.To som e, they are role models, but to all they are the ones who make and/or carry out the laws. Leadership involves the commitment, dedication, and risk taking attitude of the individual. Some leadership skills that they should obtain is (1) Quick thinking. This means that those working in criminal justice must be of sharp and sound mind, able to adapt to situations quickly and make snap decisions with good judgment. (2) Strong ethical sensibility. You should be ethical, act fairly and always in the best interest of the people. 3) People skills. You need to be able to communicate with others. Communication and people skills are critical in everything from directing traffic to conducting an interview to testifying in court. (4) Knowledgeable of laws. If you work in the criminal field you should be familiar and know the laws of the state and national. Especially officers, they should always be familiar with laws and how to enforce them. (5) Ability to handle stress. Most criminal justice jo bs, even office jobs, can be emotionally and/or physically demanding.They should maintain these because it’s what can help them and others. Ethics is a system of moral principles. Ethics applies to professional responsibilities. Where do ethics play a role in criminal justice? It would be where the people working the field are not supposed to be corrupt, or dishonest, but are allowed to lie to suspects as an interrogation technique. (Weaver, G. R 2006) A virtue ethics perspective considers the law enforcement character, motivations, and intentions (something we didn’t discuss at all under the other two perspectives).According to virtue ethics, it is important that the individual intends to be a good person and exerts effort to develop him or herself as a moral agent, to associate with others who do the same, and to contribute to creating an organizational context that supports ethical behavior. (Denton 2011) Can anyone argue against the idea that if leaders are honest, ethical, and caring, there is a good chance that those who work for them will also be ethical? If administrators and/or managers are hypocritical, untruthful, and use their positions for personal gain, workers often march in these same footsteps.If the business itself is premised on misleading the consumer and perpetrating fraud to secure higher profits, why should business leaders expect that workers would behave any differently? Trautman (2008) offers the â€Å"Corruption Continuum,† which details how organizations can become corrupt through(1) administrative indifference toward integrity, (2) ignoring obvious ethical problems, and creating a (3) hypocrisy and fear dominated culture, all leading to (4) a survival of  Ã‚  the fittest approach by individual employees (who will commit unethical acts to protect  themselves).In any organization, there are those who will almost always make ethical choices,  those who will usually make unethical ones, and those who can be i nfluenced one way or the other. The best course of action is to reward those in the first group and identify  those in the second group and encourage them to find other employment or at least remove them from temptation. Then organizational leaders must create an atmosphere for  the third group that encourages ethical decision making.This can be done by promoting  ethical administrators, rewarding morally courageous behavior, and providing clear and powerful organizational policies that emphasize worthwhile goals and honest means. (Pollock, J 2010 Ethical Dilemmas and Decisions in Criminal Justice Seven Edition) References Pollock, J. (2010) Ethical Dilemmas and Decisions in Criminal Justice Sixth Edition Retrieved June 3, 2012 Denton (2011) Ethics & Leadership in Criminal Justice Retrieved June 3, 2012 from http://www. ppapers. com/essays/Leadership-Skills-For-The-Criminal-Justice/818941 Weaver, G. R (2006) ‘‘Virtue in Organizations: Moral Identity as a Foundation for Moral Retrieved June 3, 2012 from http://media. wiley. com/product_data/excerpt /67/ EH EP 0017 /EHEP001767-2. pdf Pollock, J (2010) Ethical Dilemmas and Decisions in Criminal Justice Seven Edition Retrieved June 3, 2012 from http://www. scribd. com/doc/63772532/Ethical-Dilemmas-and-Decisions-in-Criminal-Justice

Minority Groups Issue in Modern World

Minority Groups Issue in Modern World Introduction Minority groups have always been part of every society. In any given society, there are those people who are considered weak or lesser by virtue of one aspect or another most of which are natural.Advertising We will write a custom essay sample on Minority Groups Issue in Modern World specifically for you for only $16.05 $11/page Learn More Women have for a long time considered as minority groups in many societies; always taking the second place after men and always being denies opportunities which they deserve just by the mere fact that they are women. However over the years, the situation has changes and most minority groups and especially women have come out strongly to defend their position in the society. They have formed unions under whose umbrella they fight for their rights ensuring that they are not discriminated against just by the mere fact that they are women. Women have also managed to fight for a level paying ground and an equal pla tform just their male counterparts so that positions of leadership and other influential positions are given by merit and not based on gender or any other consideration. This discussion looks at the range of actions that minority groups are taking to advance their interests within the union movement and what other actions they could take to further their cause. Special attention will be paid to the different strategies and methods that minority groups are currently using or might use to further their goals. Who is a Minority Group? A minority group is segregated group in a society which always small and hence the name minority which is hardly incorporated or recognizes as part of the society. More often, this people are ignored or sort of disregarded and they are not sufficiently involved in social matters especially those that regard development.Advertising Looking for essay on history? Let's see if we can help you! Get your first paper with 15% OFF Learn More It is the continued sidelining of minority groups over the years that has resulted to the minority groups coming up with various strategies so as to advance their interests and ensure that they also participate actively in various developmental issues and other issues that are of societal concern. Minority groups are based on a number of factors mainly gender, age, sexual affiliation or general perceptions held by an individual (Simpson Yinger, 2005, p. 43). In the modern society, the most common minority groups include women based on their gender, children based on their age, lesbians and gays based on their sexual affiliation and other people who hold views that are not very popular with the rest of the society. As experience may have proven, it is not always easy to live under the umbrella of stereotype that most minority groups have to contend with. It is as if you do not belong in your very own society. It is a stereotype that has seen most of those belonging to minority gr oups attempt to break away if only to be treated in more â€Å"normal† way. However, with the strategies discussed below, it has become easier for these groups to find a place in the society where they could lead a productive life in the society and prove to the rest of the society that they are no different and can do equally good if not better just like everybody else. Strategies Used One strategy that has proven successful in helping minority groups advance their interests is joining union movements. Usually, a union movement is a group of people who come together with the main goals of ensuring that their interests are taken care of.Advertising We will write a custom essay sample on Minority Groups Issue in Modern World specifically for you for only $16.05 $11/page Learn More Union movements are common especially among workers in different sectors who come together to ensure that all their rights are respected and that they are able to advance ot her common interests they may have. It has also been noted that unlike in the past where most minority groups considered themselves lesser in their manner and behavior, this has since changed as most minority groups now consider themselves equal with other people (Whitley Kite, 2009, p. 65). In the past, most minority groups seemed to agree with the rest of the community that indeed they were lesser and did not have as equal rights as the rest of the people to access opportunities in different aspects of life. Minority groups have now come out strongly to show the rest of the world that being small in number of holding a view or perception that is not as popular does not make them any less. They have therefore become more assertive than they were previously and this has by and large helped them advance their interests. Unity is another aspect that has helped minority groups thrive and advance e their interest in the increasingly hostile society. Minority groups have been teaming up to form groups of their own with vested interests. For instance, women who have for a long time been considered as minority in many societies have found ways of empowering themselves by coming together to form groups which they use to come up with projects that are highly beneficial to them and to the society in general. Women for instance perhaps due to the fact that it is one of the minority groups that has been with the society for years has become more vocal than any other minority groups.Advertising Looking for essay on history? Let's see if we can help you! Get your first paper with 15% OFF Learn More Women have come out strongly to assert their positions and there are now more women in positions of leadership and power more than there were a couple of years back. Women have also formed various help groups and have come up with very successful projects most of which are income generating. Thus, besides providing a steady income to these women, they are also beneficial to the society and they have helped the general society change their general perception about women. Another strategy that most minority groups are using to advance their interest and further their goals is by teaming with non-governmental organizations who provide funding that is required to help kick start their projects. The non governmental organizations have been very instrumental especially in supporting women groups implement their projects thus making the society a better place. Another strategy that has helped minority groups come out from what is seen as cacoon is by actively participating in forums of nat ional issues and general societal concern. Women for instance have been participating in religious issues and some are already holding positions of importance in the religious domain. About a decade ago, women could not be allowed to hold such positions. Women and other minority groups have therefore come out to show the rest of the society that indeed they have equal potential and can equally perform well when given an opportunity. Minority groups have also been holding demonstration in an attempt to have the voice heard. These peaceful demonstrations have helped a great deal because even the government listens to these groups when they demonstrate. The essence of these demonstrations is to make an assertive voice to the government, policy makers and the society in general that the minority groups also have a right to be involved and adequately so in the participation of making decisions. Of all the minority groups that there are, the women and the young people can be said to be th e most successful. Perhaps this is because the basis on which they are considered to be a minority group is not controversial. Lesbians and gays have not been having to easy in trying to find their position in the society. Perhaps due to the fact many people in the society based on their upbringing do not consider these practices correct, the minority groups may be said to be finding it even more challenging than women and young people have. They have however continued to hold peaceful demonstrations asking the society to view them as normal whose sexual affiliation should not be used to alienate them. Unlike when these practices first merged, the society seems to be slowly accepting this group of people although there is still a tendency to look at this group of people as though they are not normal. People suffering from disabilities are also part of minority groups and they have also had a fair share of challenges in having the society accept them and consider them as equally pote ntial people who can deliver when given an opportunity to (Sproule, 1989, p. 123). The media has played a major role in highlighting the plight of minority groups and influencing the society to start viewing these people from a different angle. Currently, there are several people with disabilities who are holding managerial positions and this goes to show that the society is changing positively and learning to accept that disability is not inability. Other tactics that minority groups may use to further their goals and ensure that they have an impact in the society is by ensuring that they are more united than ever before ( Pentassuglia, 2009, p. 54). It has been noted that while segregated groups form unions to represent their rights and interests, the majority of people are left out and this means that there are many people belonging to the minority groups especially at the grass root level who do not have any support. It is important therefore for the lobby groups to ensure that all persons falling under the category of minority groups are well represented. Collaboration with civil rights movements is yet another strategy that will work well in helping the minority groups further their goals. Conclusion Women are perhaps the best example of a minority group that has managed to liberate themselves using most of the above discussed tactics. In the modern world, the woman is holding just as good a position just her male counterpart. In this century, minority groups have risen to show the rest of the society that they are equally part of the society and that they also have a big part to play in making the world a better place. If the trend that most minorities groups are taking is anything to go by, then it would be correct to say that in a couple of years to come, there may in fact not be any minority groups in the society. Instead, there will be many different groups with different agendas but bring considered as rightfully belonging to the larger society. Re ferences Pentassuglia, G. (2009). Minority groups and judicial discourse in international law: a comparative perspective. LA: Martinus Nijhoff Publishers. Simpson, G. Yinger, J. (1985). Racial and cultural minorities: an analysis of prejudice and discrimination. London: Springer. Sproule, W. (1989). Minority Groups. New York: Gage. Whitley, B. Kite, M. (2009). The psychology of prejudice and discrimination. New  York: Francis and Taylor.

Peri Prefix Meaning in Biology

Peri Prefix Meaning in Biology The prefix (peri-) means around, near, surrounding, covering, or enclosing. It is derived from the Greek peri for about, near, or around. Words That Begin With Peri Perianth (peri-anth): The outer part of a flower that encloses its reproductive parts is called the perianth. The perianth of a flower includes the sepals and petals in angiosperms. Pericardium (peri-cardium): The pericardium is the membranous sac that surrounds and protects the heart. This three-layered membrane serves to keep the heart in place in the chest cavity and prevents over-expansion of the heart. Pericardial fluid, which is located between the middle pericardial layer (parietal pericardium) and the innermost pericardial layer (visceral pericardium), helps to reduce friction between pericardial layers. Perichondrium (peri-chondrium): The layer of fibrous connective tissue that surrounds cartilage, excluding cartilage at the end of joints, is called perichondrium. This tissue covers cartilage in structures of the respiratory system (trachea, larynx, nose, and epiglottis), as well as cartilage of the ribs, outer ear, and auditory tubes. Pericranium (peri-cranium): The pericranium is a membrane that covers the outer surface of the skull. Also called the periosteum, it is the innermost layer of the scalp that covers bone surfaces except at the joints. Pericycle (peri-cycle): Pericycle is plant tissue that surrounds vascular tissue in roots. It initiates the development of lateral roots and is also involved in secondary root growth. Periderm (peri-derm): The outer protective plant tissue layer that surrounds roots and stems is the periderm or bark. The periderm replaces the epidermis in plants that undergo secondary growth. Layers composing the periderm include cork, cork cambium, and phelloderm. Peridium (peri-dium): The outer layer that covers the spore-bearing structure in many fungi is called the peridium. Depending on the fungal species, the peridium may be thin or thick with between one and two layers. Perigee (peri-gee): The perigee is the point in the orbit of a body (moon or satellite) around the Earth where it is nearest to the center of the Earth. The orbiting body travels faster at perigee than at any other point in its orbit. Perikaryon (peri-karyon): Also known as cytoplasm, the perikaryon is all of the contents of a cell surrounding but excluding the nucleus. This term also refers to the cell body of a neuron, excluding the axons and dendrites. Perihelion (peri-helion): The point in the orbit of a body (planet or comet) around the sun where it comes closest to the sun is called the perihelion. Perilymph (peri-lymph): Perilymph is the fluid between the membranous labyrinth and bony labyrinth of the inner ear. Perimysium (peri-mysium): The layer of connective tissue that wraps skeletal muscle fibers into bundles is called perimysium. Perinatal (peri-natal): Perinatal refers to the time period occurring around the time of birth. This period spans from about five months before birth to one month after birth. Perineum (peri-neum): The perineum is the area of the body located between the anus and genital organs. This region spans from the pubic arch to the tail bone. Periodontal (peri-odontal): This term literally means around the tooth and is used to denote tissues that surround and support teeth. Periodontal disease, for example, is a disease of the gums that can range from minor gum inflammation to serious tissue damage and tooth loss. Periosteum (peri-osteum): The periosteum is a dual-layered membrane that covers the outer surface of bones. The outer layer of the periosteum is dense connective tissue formed from collagen. The inner layer contains bone-producing cells called osteoblasts. Peristalsis (peri-stalsis): Peristalsis is the coordinated contraction of smooth muscle around substances within a tube that moves the contents along the tube. Peristalsis occurs in the digestive tract and in tubular structures such as the ureters. Peristome (peri-stome): In zoology, the peristome is a membrane or structure that surrounds the mouth in some invertebrates. In botany, peristome refers to small appendages (resembling teeth) that surround the opening of a capsule in mosses. Peritoneum (peri-toneum): The dual-layered membrane lining of the abdomen that encases abdominal organs is known as the peritoneum. The parietal peritoneum lines the abdominal wall and the visceral peritoneum covers the abdominal organs. Peritubular (peri-tubular): This term describes a position that is adjacent to or surrounds a tubule. For example, the peritubular capillaries are tiny blood vessels that are positioned around nephrons in the kidneys.

How the Domestic System Changed essays

How the Domestic System Changed essays The domestic system was the name given to the way most goods were made in 1750. The mothers and children would stay in their homes to produce the goods for an employer. They would use spindles to make the goods and could work for as long as they wanted to. They would get paid by how many products they made. However, due to the rise in population, machinery stated to be used to speed up the process. Now instead of the people working at home, they worked in a factory using these machines. The first industry to use the machines was the textile industry. The machine was called the Spinning Jenny and was invented by a man called James Hargreaves. If the Spinning Jenny ever jams, the people would send a child under the machine to fix it...while it is still running! The children would have many accidents like loosing fingers or having their hair pulled out. Also they worked by the clock, they would have to work 14 hours a day. And if any of the workers were not working well or not producing enough goods a strapper would strap them until they started working properly. In the Domestic System the people would get paid by peace work. In other words the amount they got paid depended on how much goods they would make. Yet in the factory they got paid 25% more than in the home but they got paid by how much time they worked and how many days they showed up for work. The jobs that were given in the goods production business were:- The knocker-up: this person would, in a morning, go around peoples houses banging his stick on peoples houses to wake them up and he would continue to bang his stick until he saw a person in the house awake. The Strappers: this person would walk around the factory watching people work and if someone was to under work, the strapper would strap them. The employees: both men and women would work in the factory unlike in the Domestic System where just the women and children (mainly girls) wou...

How did the Civil war affect government in the United States Essay

How did the Civil war affect government in the United States - Essay Example The American Civil War affected the government of the United States in both positive and negative ways. The positive effect was the fleeing of slaves meaning there was no more slavery, no segregation of people that was done by looking at skin color and every citizen is being treated equally. Additionally, because of war the economic power of America increased and defeated that of stable countries of that time. Apart from the positive effects of the American civil war, there were negative ones such as the government becoming stronger and powerful making it to be known as a government with unlimited powers, the Southern citizens were forced back to the union, and their voting rights were taken away (Taylor 18). In addition, many families were also divided and without knowledge brothers fought each other which led to the intensifying of the civil war (Taylor 2). There were improvements that were noticed in the transportation sector the Erie Canal was opened in the year 1823 due to government support. In addition, the construction of the railroad in the year 1840 was termed a credit on the government side. Second, land policy was another issue of the civil war whereby the government distributed the land equally among the people in America. Thirdly, the federal government took part in regulating and leasing rules that were to govern the banking system in the United States introduced banking systems. Fourthly, the government took part in solving tariff differences that existed between the Southerners and Northerners. The Southerners on one hand were for the idea of buying produced goods externally with no duties imposed on while the people from the west had no idea of which side to go, and this caused a lot of controversy that forced the government to interfere (Ransom). Moreover, because of the civil war the government was obliged to acquiring loans from other developed nations to meet its financial obligations. This was to be paid easily by imposing revenues

Adapting my cultural grammar in a new cultural context Essay

Adapting my cultural grammar in a new cultural context - Essay Example Theories of culture are also used by social groups to literally construct cultural ideological imagination for themselves and for others (Holliday 2013). Moreover, the concept of discourse is being employed widely as an instrument of analysis as far as cultural communication is concerned. Based on the cultural discourse, this is the point in which individuals are capable of negotiating, make sense of and practice culture (Holliday 2013). It is believed tat under these circumstances; issues about culture are well build, new grammar of culture practiced and understanding of cosmopolitan world achieved (Holliday 2013). I am Ukrainian, but Ive lived in England for 5 years. My own cultural development was based on three vey essential approach and practices I had to develop. The English culture I was living in was well established and dominant to other minorities like me. To begin with, I had to accept the fact that majority of the established theories of culture within the social setting I was living in was derived from western sources (Holliday 2013). This was also supplemented by the fact England is a major driving force in the current global politics, operating from a position of cultural economic and political dominance in relation to the rest of the world (Holliday 2013). For elaborate cultural development, living in England for five years was enough for me to adapt to the English culture of communication and lifestyle. Interaction with students who are England native speakers helped me adapt to English accent and mode of living. Improved grammar and pronunciation of terms are some of the key lessons I leant. The transition from Ukrainian-born to adapted English culture was not easy, but persistence and more communication interaction made it possible. By acknowledging that there is cultural diversity, it is important to note that before adapting to foreign cultural practices, one has to be

Swot Case Study Example | Topics and Well Written Essays - 500 words

Swot - Case Study Example This essay would further analyze these four aspects regarding NBB. The strengths of NBB would first be discussed. The major strength of the company can be said to be the corporate social responsibility that the company possesses. It has always believed in providing its customers the best possible product along with the best social environment that the company can provide. The corporate social responsibility of the firm helps it to form a proper infrastructure for its employees who are given particular prizes for their job in NBB. These can be in the form of grants or other monetary values. It also keeps a special check on the recycling and reuse of products that it is manufacturing. This also adds to the corporate social responsibility of the firm. Moreover they also utilize the energy in the best possible ways because of which the release of harmful gases in the environment is quite less. All these factors together help to gain a better brand image amongst the customers. Moreover with the maintenance of corporate social responsibility the sales of the company are also maintained. Also the company has a variety of beers which are produced which help in gaining product diversity. The weaknesses of the company include the way it markets its products. Here the company does not use the proper traditional way of marketing their beer and this can cause them to lose customers. The company does not have a broad market where it produces its products as it is only limited to certain states of America. The company produces specific beers at specific times too because of which they can be at loss too as it is possible that some of the customers only like NBB because of these specific products. The opportunities that the company has can be clearly seen in the growing market of beer. Beer consumption amongst the adolescents is also increasing per day. This means that if the company expands it would be able to grab a greater

Marketing managemnet Essay Example | Topics and Well Written Essays - 1500 words

Marketing managemnet - Essay Example Many companies seek success in various factors. These factors include: excellent information systems, qualified workforce, and modern technology all contribute to business success. Nevertheless, successful companies, such as Coca Cola Company, McDonald’s foods, Starbucks, and other renowned companies have had a similarity: they have a strong customer orientation programs and have heavily invested in marketing on their products and services. Marketing Management In essence, marketing consists of strategies and tactics that are used to identify, create and maintain satisfying relationships with customers that results in value increase for the companies and the customers. Successful companies dedicate efforts to sensing, serving and satisfying the needs of customers in the unique target markets. Companies like Apple have attained brand equity through constant innovation an excellent customer service. Moreover, Apple products are built on advanced communication technology and addi tional feature like email and messages capabilities, which have increased the level of customer satisfaction. Basically, the Apple Company has been able to implement technology, and innovation in all the marketing mix elements (Boone and Kurtz, 2010). Marketers should always understand that business revolves around the creation and delivery of value to customers. The customer value is said to be the variation between the customers’ value gained from owning and using the products and the cost of obtaining the products. Of importance to note is that successful marketing managements entails identifying the right market for the products and services and designing the appropriate marketing communication messages, which are tailored to the particular market and target customers (Green and Keegan, 2012). Elements of Marketing Strategy The marketing strategy of any company is composed of various elements, which interrelate. The main element is the market selection and the product pla nning, which basically involves the product line and the product offering of the target market. A company can either choose a single market strategy or multi market strategy. In single marketing strategy, the company will concentrate its efforts in servicing the single unique market segment while avoiding competition with the dominant players. In a multi marketing strategy, the company will serves several distinct markets hence the importance of carefully selecting the target markets which are viable. In a total marketing strategy, the company will offer differentiated products to different market segments; hence it should utilize the marketing variables such as price, promotion, products, as well as, the distribution strategies in competing effectively in the entire market (Haberberg and Rieple, 2008). The company should ensure that thorough scrutiny should be able to decide and take up on the best marketing strategy that ought to be used. For instance, the Apple Company has been a ble to anticipate and bear the market risks including the effective promotion of the Apple products such as iPods and phones. According to Hartline and Ferrell 2010, a company may also choose an early entry where it brings into the market a new segment after the market leaders hence the company should ensure that it uses superior marketing strategies and sufficient resources to compete with the market leader. A company could also choose a laggard entry strategy where it enters in the market through imitation of

Outliers and The Rockefellers Habits Essay Example | Topics and Well Written Essays - 500 words

Outliers and The Rockefellers Habits - Essay Example This is evident by the way he has intensified research and development in the company as well as the intensive marketing strategies that he has put in place. As a result of his hardworking aspect, he has served in several senior positions such as general manager of Coca-Cola Central Asia and Turkey prior to becoming the CEO (Gladwell 27). Kent is innovative. This has enabled him to diversify the company products based on the market needs. Additionally, the CEO has established an expansive research and development that has ensured that the company brands meet the international standards. In this way, the products are acceptable in all countries. Fifthly, the CEO is academically qualified. Based on the size of Coca-Cola Company, it is imperative to note that the skills that Kent gained while in Tarsus American College, University of Hull and Cass Business School in London have significantly enhanced his performance making him successful. Coca-Cola is focused at developing its employees. In this regard, the company has provided ample opportunities that ensure employees undertake part time studies thus enhancing their skills. For example, the company has established Coca-Cola University that is focused at talent development as well as leadership enhancement. Another notable handful rule of Coca-Cola is to increase productivity. Despite the stiff competition in the soft drink industry, Coca-Cola has undertaken extensive marketing strategies with an aim of putting at bay its rivals such as Pepsi. As a result, the company revenue has continued to increase thus making it one of the most profitable companies in the world. Coca-Cola is also aimed at product diversification to meet the needs of its customers in the international market. Under the strong leadership of Kent, Coca-Cola has launched more than 500 brands thus making its sales to be high in all regions. Through such wide range of products, the company has attracted a large network of

Marketing managemnet Essay Example | Topics and Well Written Essays - 1500 words

Marketing managemnet - Essay Example Many companies seek success in various factors. These factors include: excellent information systems, qualified workforce, and modern technology all contribute to business success. Nevertheless, successful companies, such as Coca Cola Company, McDonald’s foods, Starbucks, and other renowned companies have had a similarity: they have a strong customer orientation programs and have heavily invested in marketing on their products and services. Marketing Management In essence, marketing consists of strategies and tactics that are used to identify, create and maintain satisfying relationships with customers that results in value increase for the companies and the customers. Successful companies dedicate efforts to sensing, serving and satisfying the needs of customers in the unique target markets. Companies like Apple have attained brand equity through constant innovation an excellent customer service. Moreover, Apple products are built on advanced communication technology and addi tional feature like email and messages capabilities, which have increased the level of customer satisfaction. Basically, the Apple Company has been able to implement technology, and innovation in all the marketing mix elements (Boone and Kurtz, 2010). Marketers should always understand that business revolves around the creation and delivery of value to customers. The customer value is said to be the variation between the customers’ value gained from owning and using the products and the cost of obtaining the products. Of importance to note is that successful marketing managements entails identifying the right market for the products and services and designing the appropriate marketing communication messages, which are tailored to the particular market and target customers (Green and Keegan, 2012). Elements of Marketing Strategy The marketing strategy of any company is composed of various elements, which interrelate. The main element is the market selection and the product pla nning, which basically involves the product line and the product offering of the target market. A company can either choose a single market strategy or multi market strategy. In single marketing strategy, the company will concentrate its efforts in servicing the single unique market segment while avoiding competition with the dominant players. In a multi marketing strategy, the company will serves several distinct markets hence the importance of carefully selecting the target markets which are viable. In a total marketing strategy, the company will offer differentiated products to different market segments; hence it should utilize the marketing variables such as price, promotion, products, as well as, the distribution strategies in competing effectively in the entire market (Haberberg and Rieple, 2008). The company should ensure that thorough scrutiny should be able to decide and take up on the best marketing strategy that ought to be used. For instance, the Apple Company has been a ble to anticipate and bear the market risks including the effective promotion of the Apple products such as iPods and phones. According to Hartline and Ferrell 2010, a company may also choose an early entry where it brings into the market a new segment after the market leaders hence the company should ensure that it uses superior marketing strategies and sufficient resources to compete with the market leader. A company could also choose a laggard entry strategy where it enters in the market through imitation of

Organizational Culture Assignment Example | Topics and Well Written Essays - 750 words

Organizational Culture - Assignment Example During the recruitment phase the prospective employees are required to fill firms having features like cross-word puzzles, so as to extend to the future employees the idea of what Zappos is all about. During the encounter phase Zappos resorts to an extensive orientation program to immerse the new employees into the quintessential Zappos values. The company offers the new employees a $1000 reward in case they decide not to join Zappos. This gives the new employees an idea of the kind of commitment to organizational values that Zappos expects of them. During the last phase of organizational socialization that is during the change and acquisition phase, Zappos allows the employees to evince commitment to its essential value of customer service in an extempore and innately natural manner. The Zappos employees are not expected to resort to any script or format while dealing with the customers. Zappos also offers happy hours to its employees when they engage in team activities and recreati on. This allows the employees to develop commitment to the Zappos values in their own unique and natural manner. 2. There is no denying the fact that the success of a company to a large extent depends on its employees’ capacity to gel their personal beliefs and values with the organizational values. Zappos has a concerted strategy aimed at assuring that its organizational values fit with the values of the people it hires. Zappos has an extensive recruitment program which seriously digs into the values of the prospective employees to access as to what extent the values of a future employee blend with the Zappos’ organizational values. Once the employees are recruited, Zappos conducts an orientation programs to make sure that the new employees do get an idea of the essential Zappos values woven around customer service and ingenuity. Zappos offers to every new employee an incentive of $1000, in case one decides to quiet right at the start. This strategy extends to Zappos an opportunity to access as to what extent the values of the recruited employees blend with the organizational values. This also helps Zappos configure that to what extent an employee is comfortable with and committed to the organizational values. Part B 1. A few years back I had a chance to work at the local Sugar Sweet Bakery. It was a Big Bakery that employed around 67 people. Extending a personalized service to each and every customer happened to be a core value at Sugar Sweet Bakery. To embed this value in the organizational culture, Mr. Butler, the owner of the Bakery made it a point to role model the core values that this business was committed to. Each and every employee at Sugar Sweet was personally greeted by Mr. Butler every morning as one entered the Bakery. All employees were expected to have their breakfast every morning with Mr. Butler and other managers at the Bakery premises. During breakfast employees were encouraged the share their experiences and concerns with ea ch other and the management. The objective was to give way to a family like atmosphere at the organization. Consequently the employees carried this acquired value of personalized care to the customers and extended a personalized and customized service to each and every customer that visited the Sugar Sweet Bakery. 2. Though the family like organizational atmosphere at this

Microsoft Office and Table Essay Example for Free

Microsoft Office and Table Essay You can restart the footnote numbering on each page or in each section. You can restart the endnote numbering in each section. Note If the footnotes in your document are numbered incorrectly, your document may contain tracked changes. Accept the tracked changes so that Word will correctly number the footnotes and endnotes. 1. On the References tab, click the Footnote Endnote Dialog Box Launcher. Show All Hide All You create a table of contents by choosing the heading styles — for example, Heading 1, Heading 2, and Heading 3 — that you want to include in the table of contents. Microsoft Office Word searches for headings that match the style that you chose, formats and indents the entry text according to the heading style, and then inserts the table of contents into the document. Microsoft Office Word 2007 provides a gallery with multiple table of contents styles to choose from. Mark the table of contents entries, and then click the table of contents style that you want from the gallery of options. Office Word 2007 automatically creates the table of contents from the headings that you marked. What do you want to do? Mark entries for a table of contents Create a table of contents Delete a table of contents Mark entries for a table of contents The easiest way to create a table of contents is to use the built-in heading styles (heading style: Formatting applied to a heading. Microsoft Word has nine different built-in styles: Heading 1 through Heading 9.). You can also create a table of contents that is based on the custom styles that you have applied. Or you can assign the table of contents levels to individual text entries. Mark entries by using built-in heading styles 1. Select the heading to which you want to apply a heading style. 2. On the Home tab, in the Styles group, click the style that you want. For example, if you selected text that you want to style as a main heading, click the style called Heading 1 in the Quick Style gallery. Notes * If you dont see the style that you want, click the arrow to expand the Quick Style gallery. * If the style that you want does not appear in the Quick Style gallery, press CTRL+SHIFT+S to open the Apply Styles task pane. Under Style Name, click the style that you want. Mark individual text entries If you want the table of contents to include text that is not formatted as a heading, you can use this procedure to mark individual text entries. 1. Select the text that you want to include in your table of contents. 2. On the References tab, in the Table of Contents group, click Add Text. 3. Click the level that you want to label your selection, such as Level 1 for a main level display in the table of contents. 4. Repeat steps 1 through 3 until you have labeled all of the text that you want to appear in the table of contents. Top of Page Create a table of contents After you mark the entries for your table of contents, you are ready to build it. Create a table of contents from built-in heading styles Use this procedure if you created a document by using heading styles. 1. Click where you want to insert the table of contents, usually at the beginning of a document. 2. On the References tab, in the Table of Contents group, click Table of Contents, and then click the table of contents style that you want. Note For more options, click Insert Table of Contents to open the Table of Contents dialog box. Create a table of contents from custom styles that you applied Use this procedure if you already applied custom styles to your headings. You can choose the style settings that you want Word to use when it builds the table of contents. 1. Click where you want to insert the table of contents. 2. On the References tab, in the Table of Contents group, click Table of Contents, and then click Insert Table of Contents. 3. Click Options. 4. Under Available styles, find the style that you applied to the headings in your document. 5. Under TOC level, next to the style name, type a number from 1 to 9 to indicate the level that you want the heading style to represent. Note If you want to use only custom styles, delete the TOC level numbers for the built-in styles, such as Heading 1. 6. Repeat step 4 and step 5 for each heading style that you want to include in the table of contents. 7. Click OK. 8. Choose a table of contents to fit the document type: * Printed document If you are creating a document that readers will read on a printed page, create a table of contents in which each entry lists both the heading and the page number where the heading appears

The Rational Decision Making Essay

The Rational Decision Making Essay Rational decision making, along with the thinking process that it involves, is a subject that has been vastly researched, both theoretically and empirically, and many different opinions have been, therefore, stated, since decision making is perhaps the most crucial part of human behaviour. As a result, a variety of social scientists have, at some point of their activity, occupied themselves with it and especially with its assumptions and their consequences. This essay will attempt to answer the question of what is a rational decision, by contrasting the classical to the behavioural approach of rational decision making, along with the perfect and the bounded rationality assumptions that accompany them, as well as the conditions under which they hold true. It will also, through this process, try to show that the classical approach lacks realism that would promote its widespread applicability and will further elaborate on the more realistic concept of bounded rationality. Moreover, a key part of the behavioural decision making, the heuristics process, will be presented and will serve as a bridge to the second part of the essay, which will analyse biases, the, perhaps, most important category of barriers to rational choice in organisations. Lastly, ways of overcoming those biases debiasing techniques will be demonstrated. But first, in order to decompose the essay question, two definitions will be given regarding the rational thinking and the decision making procedure. According to Baron, rational thinking is the desirable kind of thinking that each of us would want to do, if we knew our best interests, in order for our goals to be achieved in the best possible way, the ultimate of which is utility maximisation (2000, p.5). Furthermore, we are involved in a decision making process, when we choose an action of what to do or not so as to achieve a goal, after having judged a particular situation and evaluated the different possible outcomes (Baron, 2000, pp.6-8). This judgement can be spontaneous or thorough, it can be perfect or satisfactory, depending on the different theories and their elements that will be described in the main body of this essay that follows. Rational reasoning and decision-making: The two theories A rational decision is one taken under the conditions of either perfect or bounded rationality, depending on which of the two completely opposed theories is taken into consideration in order to explain our behaviour. Although these two theories are totally contradictory, a general model of rational behaviour which fits both of them was described by Simon. More specifically, he wrote that every rational behaviour incorporates some common elements such as that the decision maker will analyse only a subset of numerous decision alternatives, out of which process, possible choice outcomes will occur. Then, according to an exact pay-off function, in the classical theory, or approximate, in the behavioural one, value or utility is allocated by the decision maker to each of the possible outcomes, and the one with the higher value is finally chosen (1955, p.102). However, the two theories assume very different things and entail alterative consequences in their effort to account for a rational decision. The classical, also referred to as normative, the one that assumes perfect rationality and utility maximisation in all decisions, derives from the traditional economic theory and portrays an economic man, who, while allocating scarce resources, is also rational. He is aware of all the relevant aspects of his complex and immense environment, his system of preferences is stable and well-organised and he is so skillful in computation, that he can calculate by himself the produced utility of all the possible actions that can occur as a result of his decision and eventually, choose the one with the highest (Simon, 1955, p.99; Simon, 1979, p.493). In addition, it is possible for us to, correctly or not, predict human behaviour without actually observing it. We are able to do that, because of the way that the environment, in which this whole process t akes place, is shaped (Simon, 1979, p.496). On the other hand, the behavioural theory of rational decision-making, that originates from the theory of institutionalism the transformation of the economic theory in order to include the tied to market transactions, legal structures and is based on the concept of bounded rationality, is not as simple and brief and does not make as strong and absolute assumptions about the human cognitive system as the classical theory does. The knowledge and computational skills that the human agents possess are realistic and much weaker than the same that are taken for granted in the previous outlined theory of utility maximisation. People, in this theory, are not expected to equate costs and return at the margin, as Simon puts it. Instead, the idea of satisficing is introcuded, where humans, far from optimising, try to achieve, through their rational, but less competent than in the classical theory, reasoning, an acceptable, in terms of the gained utility, threshold. To put it plainly, lacking knowledge of relevant outcomes probabilities and of external environments state, non accurate evaluation of all possible outcomes and weak human memory are key factors for the bounded rationality theme (1979, pp.495-496, 499). Elaborating a bit further on the concept of deciding under the bounded rationality context, two are the main mechanisms that are needed in order for a decision to be made: the idea of search and that of satisficing. The decision maker must search for the alternatives for choice, if they are not given to him initially, so a theory of search needs to be included in the bounded rationality model. Moreover, because the computational skills that people possess are limited and utility of all different possible choices can not be measured precisely, they have developed a minimum satisfaction level that they want to achieve with their outcomes value, terminating their search and choosing that particular decision. Another feature of this approach is that the predictions it makes, can be easily tested through observation and empirical phenomena (Simon, 1979, pp. 495, 502-503). In an attempt to show that the behavioural theory of rational decision making is superior to the classical one, two important flaws of the latter will be briefly presented and a general, relevant to both approaches, conclusion will be drawn. A major flaw, that originates from the unrealistic notion of the classical theory, is that agents decisions are made in a context in which all relevant, present details, future expectations and risks are incorporated, according to Kahneman, an assumption which rarely holds true (2003, p.706). Secondly, the, perhaps, most important pylon for the classical theory, utility maximisation, is severely challenged, since there is no existence of evidence that this is actually happening (Simon, 1979, pp.496-497). Connected to the previous fact is the economic model that indicates negative sloping demand curves which, according to Becker, do not necessarily portray rational behaviour that aims to utility maximisation, because there is evidence that people who use other irrational decision rules, find themselves in the exact same position (1962, pp.4-5). Conclusively, regarding the two presented theories, although in relatively simple and stable decision situations where uncertainty is not present, people seek and achieve maximisation of their personal expected utility function, there are serious deviations from this procedure, when, even slightly, complicated features are introduced in the decision process. The decision attempts in the latter context are explained by the behavioural theoretic model, in which the issue of bouned rationality plays a central role. This theory explains the wide variety of empirical observations that do not abide by the classical models assumptions (Simon, 1955, pp.103-104; Simon, 1979, pp. 497, 505-506). Heuristics and their twofold connection to decision-making A subject of major importance that is closely linked to the behavioural or descriptive theory of decision-making, is the heuristic technique. Heuristics have been adopted by people as responses to complex and uncertain decision-making situations and are mental shortcuts, sometimes unconscious, that help them reason in a continuous way (Hammond et al., 1998, p.47; Tversky and Kahneman, 1974, p.1124). They are generally part of humans problem-solving process and include very selective search through problem spaces that are often immense, as Simon explains. As soon as a satisfactory enough outcome is produced, the search ends and this decision is taken, as explained in the analysis of the behavioural theory above (1979, p.507). Heuristics are widely used for the reason that they regularly accomplish the goal(s) they were summoned for, making them the, probably, most reliable and with strong properties medium towards a rational decision (Simon, 1965, p.183). One of the most common heuris tic methods is representativeness, through which, probabilities of events are calculated in respect to how resemblant of an event is another. If the resemblance is high, then the probability that one of the events derives from the other is also high. Another way to attribute probabilities and frequencies to events, is through the availability or accessibility heuristic, which indicates that elements of large categories are more easily retrieved from our memory and therefore higher probabilities are assigned to them. Lastly, the anchoring and adjustment heuristic indicates that people begin their syllogism from a familiar starting point and, usually, their final decision lies not so far from it, being only mildly adjusted (Tversky and Kahneman, 1974, pp. 1124, 1127-1128; Hammond et al., 1998, p. 48). However, the second dimension that connects heuristics to decision-making is that, through them, barriers to rational choice, may be created. The, perhaps, most important category of suc h barriers, namely biases, will be presented in the following second part of the essay and potential ways of overcoming them will be demonstrated. Biases and ways to overcome them Because of the essays length limit, the sole barriers to rational decision-making that will be analysed are biases and will be featured along with some techniques that can soften their impact. Generally, the range of biases is really wide but there are some common causes that are responsible for most of them. Stimuli in judgement and evaluation are not translated in a linear mode, creating distortion in the reasoning process, is one of the causes. A second one, is the unconscious automatisation of humans cognitive action when they are trying to recall information from their memories and their choice between a narrow information base and finally the use of inferior strategies, due to lack in superior ones, is a third (Larrick, 2004, pp.319-320). The anchoring heuristic that was mentioned in the previous section of the essay can lead to biases that influence rational decisions. This happens because our thoughts and judgements are anchored by the first impression that we have on a situation and we rarely consider new perspectives to the situation, a fact that might lead to incorrect conclusions. Nevertheless, there are ways of overcoming this bias, such as being open-minded and viewing and adopting the cognitive strategy of considering the opposite, which alters the starting point of our reasoning (Hammond et al., 1998, p. 48; Larrick, 2004, p.323). In addition, a very common bias which severely influences rational choice in organisations is when decision makers tend to choose alternatives that do not affect much the status quo. This happens often because people rarely want to hold responsibility for an action that can lead to criticism from colleagues and prefer the safer course of doing nothing, that poses a less psychological risk to them. It is also the case, that when there are many alternatives to a decision, because more effort is required in order to analyse all of them, people usually stick to the status quo. A way of overcoming this particular bias, which can have general applicability as well, is through the adoption of the motivational strategy of accountability. This technique indicates that people should, at all times, be held responsible for their actions, or in the case of the status quo bias, the non-actions, and they will have to explain the logic behind their decision. As a result, they begin to consider alter native possible decisions and, what is important, they take into account that the attractiveness of the status quo can change over time, thereby learning to evaluate decisions not only in terms of the present but of the future as well (Hammond et al., 1998, pp. 48-50; Larrick, 2004, pp. 322-323). Lastly, a bias that strongly influences the rationale of our decisions, is the sunk-cost one. According to this, employees, involved in a decision-making process, the majority of whom are managers, continue to support past choices, even if they do not seem valid any more and not surpassing them involves more losses than gains. Although most people know that these sunk-cost decisions are not relevant to the present one, they influence their minds and often lead them to making improper decisions. The reason why people seem to not let aside those decisions, is because they are unwilling, consciously or not, to admit to a mistake, as Hammond et al. underline, since that would hurt their self-esteem. People in business environments where the penalties for bad decisions outcomes are high, do not have the motive to terminate any such decision-relevant results, because they are hoping that they will be able in the future to somehow generate gains from them. The most efficacious way to tackle the sunk-cost bias is to consult the views of people who did not take any part in the decision-making process and will likely not have a biased perspective concerning it (1998, pp. 50-52). In order to avoid the possibility of getting tangled into a sunk-cost bias situation, people can engage into the technological strategy of group decision-making, in which the effective sample size of experience used to make a decision is widened, and the particular bias is statistically less likely to occur, if the groups experience and training is diverse, according to Larrick (2004, pp.326-327). Conclusion To sum up the key points of the essay, concerning the first part about rational decision-making, the classical theory, although attractive and relatively simple to comprehend, lacks a great degree of realism and applicability, since it presupposes perfect rationality and flawless computational ability of possible decisions outcomes for all human agents, a fact that leads to utility maximisation. On the other hand, the behavioural decision-making theory has been developed in order to provide an explanation to many empirical findings and data, which illustrate humans as boundedly rational, meaning that instead of optimising, they are looking for a decision alternative that meets some minimal criteria that are set by them. One of the extensions of a behavioural theory are heuristics, which are standardised judgemental operations that deal with situations that demand reasoning and assessment of probabilities. However, traps that lead to systematic syllogisms distortion, a multitudinous c ategory of which, are biases, do exist and are sometimes caused by heuristic processes. They, nonetheless, can be confronted in several ways, the most important of which is awareness of their existence. Because human behaviour and decision-making are interlinked, more chapters in the theorisation of the latter, especially in more specific areas of it, are expected.

Graduation Speech :: Graduation Speech, Commencement Address

Over the past four years, we have grown from insecure, immature freshmen to successful, focused and confident young adults. This incredible transformation has been the result of our entire high school experience. Everything from that first homecoming game, to late night cramming, to the last dance at prom. These experiences have pulled us together as a class and we have learned to love and respect our fellow classmates. As much as this class has grown together, every one of us has also grown as a unique individual. We have found our talents and interests. These interests have drawn us to different activities and in turn helped shape our lives. Some of us have excelled academically while others have helped improve Summer High School by participating in activities such as Link Crew or ASB. Some of us acted in plays while others shared their musical talents by singing in the choir or performing with our outstanding band. Many of us have preferred to be involved in community service with a group like KEY Club. In addition to these school activities, many of us have invested time in jobs and other community activities. These many choices have shaped who we are today: the people we met, the experiences we encountered, the lessons we learned. They have all made an impact on our lives and, in turn, we have also made a difference in the lives of others. The people sitting out in this audience tonight have also greatly impacted our lives. Every person in this enormous stadium has given us encouraging words, helpful advice or tough criticism. The support our family, friends and teachers have shared with us is invaluable. Their caring and dedication have helped us get here today.

Who’s Watching Whom? A Study of Interactive Technology and Surveillance

Who’s Watching Whom? A Study of Interactive Technology and Surveillance is a comprehensive essay written by Lee Humphrys looking into the effects of using social networking sites. Humphreys takes on the task of looking into many different issues over the course of this one year study. Lee Humphreys’ research looks into whether users feel safe and secure while using the site, and what they find to be strengths and weaknesses of the network. He hopes to understand to whom the shared information is going to and if those sharing the information know their true audience. Finally, Lee Humphrys also wishes to see the percentages of who is contributing and who is just surveying or â€Å"stalking† on the network. With this, Mr. Humphreys also looks to see what kinds of contributions and what types of surveillance are being used with Dodgeball. This particular study looks at a previously existing network called Dodgeball. Dodgeball was created in 2000 and utilized in 22 cities around the United States. The social network only lasted nine years before it was shut down. It was a popular concept though and so other networks like it were started; such as FourSquare and Google Latitude. This network is similar to the previously mentioned sites because users can report their whereabouts to friends within their connections circle. Dodgeball is one of the first of its kind in social networking as it worked by using text messaging rather than GPS. During his yearlong study Humphreys utilizes interpersonal interviewing to gather his information. He holds comprehensive interviews with users of Dodgeball to gain insight on his different concerns. He gains his target study group of 21 users from the Dodgeball founder, Dennis Crowley. ... ...allow them to look back on the tangible happenings of their life. All in all I feel this study is very relevant to our world and especially communication and journalism professionals since social networking has become personal and business oriented. Many newspapers release their stories on social networking sites before they can hit paper and communication professionals will use social networks to make public announcements quickly and to a large audience. With this these professionals must not just know how to use the networks but also how and why they work the way they do. It also would help, in addition, to know how consumers feel about their privacy and who is watching them. Work Cited Humphrys, Lee. Who’s Watching Whom? A Study of Interactive Technology and Surveillance http://onlinelibrary.wiley.com/doi/10.1111/j.1460-2466.2011.01570.x/abstract

Play “Romeo and Juliet” Essay

Romeo and Juliet was written by William Shakespeare about two teenage lovers whose untimely deaths ultimately unite their families together. In this play â€Å"Romeo and Juliet† Lord and Lady Capulet were seen to be great parents to an extent. Juliet is there one and only daughter at fourteen years old, she was nursed by their nurse from the begging of her life. She knew all about Juliet and knew more than her parents and she was closer and understanding than then. Therefore Juliet called her mother Lady Capulet as in 3rd person and how others would call her instead of mother – that shows the relationship between them. Lord and Lady Capulet were rich enough to rent people to care for Juliet and in fact the nurse was to nurse her until she left to her husband’s house. Juliet was chosen to marry Paris who was from a rich and cared family. Lord and Lady Capulet thought it was great for their daughter to marry to a pleasant man. Juliet was only 14 years old but it was usual at Shakespeare time to get married at such age. Her mother got married earlier she was desperate to finish it quickly. â€Å"Well think of marriage now. Younger than you, Here in Verona, ladies of esteem are made already ladys. By my count i was your lady much upon these years that you are now a maid.† At Shakespeare’s time women were not allowed to act at stages as there were thought to inferior to men. So men were used to act out the play dress as women most or all of the time. Men usually played the scenes of women acts. They even dressed up as them to make it more understanding and easier to navigate. In Act 1 Lord and Lady Capulet are concerned for Juliet’s welfare. They decide to get her married and sent her off. Lord Capulet â€Å"My child is yet a stranger in the world, she hath not seen the change of fourteen years: Let two more summers wither in their pride Ere we may think her ripe to be a bride.† When Juliet sees Romeo she instead loves him. Romeo too at first sight of Juliet falls in love, as they look at each other Romeo â€Å"O then, dear saint, let lip do what hand do: They pray grant thou, lest faith turn to despair† and Juliet â€Å"Then have my lips, the sin that they have took† This shows the love between them at fight sight. But on the other hand Lord Capulet arranges a marriage as he finds out about Romeo and Juliet. He might purposely arrange the marriage to stop Juliet from loving Romeo or anything else from happing. On the line before Juliet meets Lord and Lady Caplet, Juliet on her first time goes and kisses Romeo on the elevators. This was on the â€Å"Ball Scene†. Over there she does what any women at that time wouldn’t have done. She kisses a man she has barely known for less than 10 minutes and wishes to marry him. Juliet therefore was irresponsible, unmannered and overwhelmed Romeo. She says â€Å"Then have lips the sin that they have took† and Romeo â€Å"Sins from my lips? O trespass sweetly urg’d. Give me my sin again. After a while in Act 3 Lord and lady Capulet changes into more an aggressive parent. They also decide to arrange the marriage that same weekend as more than half a dozen are in the city following the death of Tybalt have visited and are already in the town. Therefore more will be there to witness the wedding of Juliet. And also to bring some happiness into the Capulet family after the sad death of Tybalt. This quote from Capulet show how fast of a decision it was â€Å"A’Thursday, let it be – a’Thursday, tell her, She be married to this noble earl. It was a quick decision. On Act 4 Juliet has a change of mind. She pretends to marry Paris it makes Lord and Lady Caplet believe that she is listening to them and agrees. But really she does it to make it easier for her. She was forced to make this decision as her parents were rude and scary. â€Å"Well, we may chances to do good on her. A peevish self-will’d harlotry it is† shows how horrible they are if she does do as they say.

Qqwe

Carrier Intelligence Report Deutsche Post DHL March 2013 Table of contents Key financial figures Key stakeholder figures Macro environment Market & consumers 3 4 5 6 Corporate & media Governance & strategy Quarterly performance Corporate performance Business units 7 8 9 10 11 â€Å"Thanks to our presence in the world’s growth markets, the DHL divisions performed particularly dynamically in financial year 2012 and played a key role in increasing our consolidated revenue† Dr.Frank Appel, CEO Operations Human resources Corporate responsibility Acquisitions & divestments Product launches 12 13 14 15 16 Key press releases Outlook & targets 17 19 Key financial figures Express division boosts revenue by 9. 5% in 2012 Income Statement Total revenue EBIT margin Net profit margin Staff costs to revenue ratio Balance Sheet Total non-current assets Total current assets Total quity Total non-current liabilities Total current liabilities Current ratio Return on capital employed Geari ng ratio Cash flow Net cash flow from operating activities Net cash flow from investing activities Net cash flow from financing activities Net increase/(decrease) in cash and cash equivalents Revenue by division Mail Parcels & Express Logistics & Freight EBIT by division Mail Parcels & Express Logistics & Freight 2010 53,605. 0 3. 4% 4. 9% 31. 0% 2011 54,879. 0 4. 4% 2. 3% 30. 5% 2012 57,680. 0 4. 6% 3. 1% 30. 8% Change 5. 1% 0. 2 0. 9 0. 3 LCU, m % % % LCU, m LCU, m LCU, m LCU, m LCU, m % % 24,493. 13,270. 0 10,696. 0 13,844. 0 13,223. 0 1. 00 7. 5% 56. 4% 21,225. 0 17,183. 0 11,199. 0 8,587. 0 18,622. 0 0. 92 12. 3% 43. 4% 21,832. 0 12,289. 0 12,164. 0 9,332. 0 12,625. 0 0. 97 12. 4% 43. 4% 2. 9% -28. 5% 8. 6% 8. 7% -32. 2% 0. 05 – LCU, m LCU, m LCU, m LCU, m 1,927. 0 8. 0 (1,651. 0) 284. 0 2,371. 0 (1,129. 0) (1,547. 0) (305. 0) (203. 0) (1,697. 0) 1,199. 0 (701. 0) – LCU, m LCU, m LCU, m 13,822. 0 10,788. 0 26,707. 0 13,877. 0 11,309. 0 27,578. 0 13,874. 0 12,378. 0 29,209. 0 0. 0% 9. 5% 5. 9% IPC Statistical Database LCU, m LCU, m LCU, m 148,066. 0 88,384. 0 614. 0 147,434. 0 85,496. 0 802. 146,923. 0 84,623. 0 928. 0 – Source: Deutsche Post DHL annual reports 2010-2012, IPC analysis Note: Change represents year-on-year development from 2011 3 IPC Carrier Intelligence Report – Deutsche Post DHL Key stakeholder figures Share price up by almost 40% over 2012 Shares Share price, year-end Earnings per share Human resources Average full-time equivalents Average part-time employees Women in management Absenteeism rate EOS response rate Total employee satisfaction Employee engagement Customer index Business customer satisfaction Consumer satisfaction Sustainability Total CO2 emissions LCU LCU 010 12. 09 2. 10 2011 11. 88 0. 96 2012 16. 6 1. 37 Change 39. 7% – % % % 421,274 63,126 17. 0% 7. 4% 79. 0% 73. 0 67. 0 423,348 65,322 17. 6% 7. 4% 80. 0% 76. 0 n/a 428,287 62,523 18. 5% 7. 6% 80. 0% 76. 0 n/a 1. 2% -4. 3% 0. 9 0. 2 0. 0 0. 0 n/a n/a n/a 95. 0 n/a 96. 0 1. 0 t 28,400,000 28,200,000 n/a Retail network Wholly-owned retail outlets Contracted retail outlets Delivery performance Domestic letter quality performance (D+1) Domestic letter quality USO requirement (D+1) Domestic parcel quality performance Domestic parcel expected business-day delivery Domestic letter and parcel ratesStandard letter, 0-20g Standard letter, 20-50g Economy parcel, 2-3kg 2 19,998 2 19,998 n/a n/a % % % % 95. 4% 80% n/a n/a 95. 4% 80% n/a n/a n/a 80% n/a n/a 0. 0 â‚ ¬ â‚ ¬ â‚ ¬ 0. 55 0. 90 6. 90 0. 55 0. 90 6. 90 0. 55 0. 90 6. 90 0. 0% 0. 0% 0. 0% Source: Deutsche Post DHL annual reports 2010-2012, IPC analysis Note: Change represents year-on-year development from 2011 4 IPC Carrier Intelligence Report – Deutsche Post DHL Germany: macro environment Low unemployment and higher wages will lift economy in 2013 Economics †¢ †¢ †¢ †¢ †¢ †¢ †¢ % 4% 2% 0% -2% -4% -6% 07 08 09 10 11 Infl ation 12 13 14 15 16 17 Trade Exports: â‚ ¬1,034,140. 5m (? 8. 0%) 1. France 9. 6% 2. United States 6. 9% 3. Netherlands 6. 4% 4. China 6. 1% 5. United Kingdom 6. 0% Machinery & transport equipment, chemicals and food, drink & tobacco Demographics †¢ †¢ †¢ †¢ †¢ †¢ †¢ †¢ †¢ 10% 8% 6% 4% 2% 0% 07 08 09 10 11 12 13 14 15 16 17 Unemployment rate GDP, constant prices: â‚ ¬2,436,330m GDP, current prices: â‚ ¬2,570,080m GDP per capita: â‚ ¬29,729. 4 (? 3%) GDP per capita (PPP-adjusted): â‚ ¬25,756. 3 (? 0. %) GDP related to agriculture: 1% GDP related to industry: 26% (? 4 percentage points) GDP related to service: 73% (? 4 percentage points) 348,672 km2 81,770,000 inhabitants (? 0. 2%) 234. 5 inhabitants per km2 Median age: 44. 9 years (2nd) Corruption perception: 8. 0 (? 0. 1) 39. 9m households Broadband subscribers: 31. 6% Urban population: 73. 8% Employed population: 50. 2% Imports: â‚ ¬880,951. 0m (? 9. 7%) 1. Netherlands 12. 9% 2. France 7. 6% 3. China 7. 1% 4. Belgium 6. 2% 5. Italy 5. 4% Machinery & transport equipment, chemicals and mineral fuels & lubricants Real GDP growthEconomic outlook The German economy is expected to recover from a weak end to 2012 with growth from the first quarter of 2013. With exports projected to recover and retail sales experiencing a welcome recovery, estimated GDP growth ranges from 0. 6 to 1. 3% in 2013 (2014: 1. 5 to 2. 4%). Unemployment is currently at its lowest for two decades, with business facing a shortage of skilled labour. Pay increases of up to 6. 5% awarded in 2012 should bolster consumer sentiment through to 2014. The healthy outlook is expected to generate improved public finances, turning the federal budget deficit to surplus in 2013.Source: The economist – Pocket World in Figures 2012 Edition, IMF, Bloomberg, ITC Trade Map, CIA World Factbook, ITU, Transparency International, IPC analysis Note: Brackets represent year-on-year development from 2010 or world ranking 5 IPC Carrier Intelligence Report – Deutsche Post DHL Germany: market & consumers Increasing number of consumers purchasing online Logistics market (bn T-km) Inland waterways 550 500 450 400 350 300 250 200 150 100 50 0 Financial services market (â‚ ¬bn) Road 9,000 -8% 8,000 7,000 6,000 -9% 5,000 4,000 3,000 2,000 1,000 0 Assets, all banks +11% Commentary Rail 2007 2008 2009 2010 2007 2008 009 2010 2011 According to the latest available figures, while German road freight grew by only 1. 8% in 2010 to 313bn Tonnekilometres (T-km), rail and waterways each expanded by around 12% to 107 and 62bn T-km respectively. Bank-owned assets increased by 11% over the fiveyear period to â‚ ¬8. 46tn. Household consumption grew by 1. 5% in 2011 after correcting for inflation, fuelling a German retail market which has remained steady despite the crisis in the Eurozone. The proportion of surveyed consumers purchasing online grew by 6 percentage points (p. p. ) in 20 11 to 54%, and average growth since 2002 has been above 4 p. . Broadband penetration seems to be reaching a plateau, with an increase of half a p. p. in 2011. Consumption expenditure Private final consumption expenditure, growth 2. 0% Online purchasing habits Last online purchase in the last 3 months Last online purchase more than a year ago / never ordered 100% Digitisation Internet users Broadband subscribers 100% 90% 80% 70% 60% 50% 40% 30% 20% 10% 0% 1. 5% 90% 80% 70% 60% 50% 40% 30% 20% 10% 0% 2007 2008 2009 2010 2011 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 1. 0% 0. 5% 0. 0% -0. 5% 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011Source: Eurostat, ITU, OECD, IPC analysis Note: T-km=Tonne-kilometres, representing the transport of one tonne of goods (including packaging and weight of transport units) over a distance of one kilometre. p. p. = percentage points 6 IPC Carrier Intelligence Report – Deutsche Post DHL Germany: corporates & media Newspaper ad market con tinues to decline but remains largest medium Forbes Global 2000 Media spend (â‚ ¬m) -4% Top 10 advertisers 1. Procter & Gamble Media-Saturn-Holding Ferrero Aldi Unilever L'Oreal Axel Springer Lidl Edeka 2010 2011 2012 +5% +27% 0% 2. 3. 4. 5,943 5,839 5,715 3,885 3,954 4,071 4,160Top 5 by revenue 17 Volkswagen Group (Auto & Truck Manufacturers) 409 E. ON (Electric Utilities) 37 Daimler (Auto & Truck Manufacturers) 50 Allianz (Diversified Insurance) 50 Siemens (Conglomerates) 3,465 5. 6. 7. 8. 9. 3,488 3,461 Top 5 by profits 17 Volkswagen Group (Auto & Truck Manufacturers) 50 Siemens (Conglomerates) 74 BASF (Diversified Chemicals) 37 Daimler (Auto & Truck Manufacturers) 61 BMW Group (Auto & Truck Manufacturers) Top 5 by market value 50 Siemens (Conglomerates) 227 SAP (Software & Programming) 74 BASF (Diversified Chemicals) 17 Volkswagen Group (Auto & Truck Manufacturers) 37 Daimler (Auto & Truck Manufacturers) 4% +10% 692 706 719 +8% 766 797 827 3,067 3,473 75 79 Cinema 82 10. Volk swagen Group Magazines Internet TV Newspapers Radio Outdoor Media review & outlook All digital media will gain share as they become more and more important for advertisers. The growth in the smartphone market and the implementation of full-video ads in websites will lead to increased budgets. Magazines and newspapers in particular will have a different position in the future as a lot of information and entertainment is provided by internet sites.Along with digital media, cinema, outdoor and TV helped to drive German ad market in 2012. Source: www. forbes. com/global2000, ZenithOptimedia Western Europe Market & Mediafact 2011, ZenithOptimedia Advertising Expenditure Forecasts December 2011, IPC analysis Note: Forbes Global 2000; numbers under top 5 represent global ranking 7 IPC Carrier Intelligence Report – Deutsche Post DHL Governance & strategy â€Å"The provider, investment and employer of choice in its market† www. dp-dhl. com Chairman of the Board Prof. Dr.Wulf vo n Schimmelmann Chairman 2009Born 1947 Other board positions: †¢ Accenture †¢ Thomson Reuters Chief Executive Officer Dr. Frank Appel CEO 2008Born 1961 Ownership 25. 5% state owned KfW Bank 74. 5% freely floating Organisation Previous positions: †¢ Managing Director, DP †¢ Partner, McKinsey Corporate Centre Deutsche Post DHL Vision & strategy Vision †¢ To remain The Post for Germany as well as The Logistics Company for the world Chairman of the Board of Management Dr. Frank Appel Finance, Global Business Services Lawrence Rosen Personnel Angela TitzrathStrategy †¢ Strong divisional focus: strategic priorities are individually set for the Mail, Express, Global Forwarding / Freight and Supply Chain divisions †¢ Group-wide initiatives: the new commercial organisation ‘Customer Solutions & Innovation' provides customers seeking solutions from across DHL divisions with easier access to services †¢ Unified corporate culture: corporate responsib ility initiatives under the motto of ‘Living Responsibility' focus on protecting the environment, disaster management and championing education Divisions Deutsche Post DHL Mail Jurgen Gerdes Express Ken AllenGlobal Forwarding, Freight Roger Crook Supply Chain Bruce Edwards Source: www. dp-dhl. com, Deutsche Post DHL annual report 2012 8 IPC Carrier Intelligence Report – Deutsche Post DHL Quarterly performance Q4 2012: Group revenue up 3% from Q4 2011; 7% increase for P Revenue and profitability +3% 15,000 14% 12% 10,000 5. 2% 5,000 4. 2% 4. 0% 10% 8% 4. 4% 4. 2% 6% 4% 2% 0 Q4 2011 Q1 2012 Q2 2012 EBIT margin Q3 2012 Q4 2012 0% Segment performance (â‚ ¬m) +3% +7% 8. 000 7. 000 6. 000 5. 000 4. 000 3. 000 2. 000 1. 000 0 Q4 2011 Mail Q1 2012 Parcels & Express Q2 2012 Logistics & Freight Q3 2012 Q4 2012 0%Total revenue, â‚ ¬m Volume Total international addressed mail Unaddressed admail 6,000 5,000 4,000 3,000 2,000 1,000 0 Q4 2011 Q1 2012 Q2 2012 Q3 2012 Q4 2012 Addr essed admail Priority or standard mail -4% Parcels and Express volume Parcels and Express 300 250 200 150 100 50 0 Q4 2011 Q1 2012 Q2 2012 Q3 2012 Q4 2012 +7% Commentary Consolidated revenue rose â‚ ¬451m (3. 2%) yearon-year to reach â‚ ¬14,577m in Q4 2012. EBIT margin remained steady compared to Q4 2011 but dipped slightly on the previous quarter. The Parcels & Express division saw robust revenue growth, up 7% year-on-year.The strong performance was attributable to a significant rise in volumes (see left). Logistics revenues also increased year-on-year, while Mail division revenue stabilised. Mail volumes were down 4% year-on-year, accelerated by divestments in the international mail segment (-19. 2%). Source: Deutsche Post-DHL annual and interim reports 2011-12, IPC analysis 9 IPC Carrier Intelligence Report – Deutsche Post DHL Corporate performance Higher revenues with continued increase in EBIT margin in 2012 Revenue and profitability 60,000 50,000 40,000 30,000 20, 000 10,000 0 2008 Total revenue 2009 EBIT margin 2010 Net profit margin 2011 2012 -1. % -2. 2% 0. 5% 4. 9% 3. 4% 0. 5% 2. 3% 4. 4% 3. 1% -16% +11% +2% +5% 7% 6% 5% 4% 3% 2% 1% 0% -1% -2% -3% Cash flow 203 4. 6% 1,697 1,199 3,123 Beginning of period Cash flow Operating activities Investing activities Financing activities Segment information 2012 (2008) 2% (2%) 23% (25%) Share price development 2012 (2008) 20. 0 Commentary Consolidated revenue increased by 5. 1% to â‚ ¬55,512m in financial year 2012, with positive currency effects accounting for around two-thirds of this increase. The proportion of consolidated revenue generated abroad grew to 69. 7%,. Changes in the portfolio reduced revenue by â‚ ¬216m.At â‚ ¬2,665m, EBIT was 9. 4% up on the prior-year figure. Compared to 2008, Logistics and freight divisions have grown relative to other units and now generate 53% of consolidated revenue (Mail: 23%). In 2012 the Group’s share price outperformed the DAX for the second year running. 30% (31%) 15. 0 53% (50%) 22% (25%) 70% (69%) 10. 0 15,000 10,000 5,000 5. 0 Mail Parcels & express Logistics & freight Postal retail Domestic revenue International revenue 0. 0 1/1/01 1/1/03 1/3/05 1/2/07 1/2/09 1/3/11 0 1/1/13 Share price, â‚ ¬ Traded volume Source: Deutsche Post DHL annual reports 2008-2012, IPC analysis 0 IPC Carrier Intelligence Report – Deutsche Post DHL Business units Improved profitability for P and Logistics & freight Mail â€Å"Deutsche Post DHL is Europe’s largest postal company. It offers all types of products and services to both private and business customers, physical, hybrid and electronic letters and merchandise to special services such as cash on delivery and registered mail† Mail division Revenue in 2012 was on par with 2011, reaching â‚ ¬13,972m despite three fewer working days, which however had a noticeably negative impact on transactional mail.Strong results in the Parcel Germany unit (+9. 4%) balanced declines in transactional and addressed advertising mail. EBIT reached â‚ ¬1,051m, 5. 1 % below the prior-year figure, and was reduced by â‚ ¬151m as a result of an additional VAT payment demanded by the German tax authorities. Overall market share declined from 63. 7% to 62. 7%. Revenue, â‚ ¬m 15,000 EBIT margin -3% 20% 15% 10% 5,000 5% 0% 2008 2009 2010 2011 2012 Parcels & express â€Å"In the Express division, Deutsche Post DHL transport urgent documents and goods reliably and on time from door to door.The network spans more than 220 countries and territories, in which some 100,000 employees provide services for more than 2. 6m customers† Express division Excluding currency effects and the impact of a certain divestments in 2011, revenue increased by 6. 8% to â‚ ¬12,378m in 2012, a result still below precrisis levels. EBIT for the Express division however rose to a new high, reaching â‚ ¬1,108m (a margin of 8. 7%). The result was driven by revenue growth in all regions as well as one-time effects connected to restructuring provisions in the United States.Business trend was particularly dynamic in the Americas region, with revenue up by 20. 6% to â‚ ¬2,276m in 2012. Revenue, â‚ ¬m 14,000 12,000 10,000 8,000 6,000 4,000 2,000 0 2008 2009 2010 2011 2012 EBIT margin -6% 20% 15% 10% 5% 0% -5% -10% -15% -20% Logistics & freight â€Å"With a wide range of coverage and comprehensive offering for transporting freight by air, sea or land, DHL is one of the leading global freight and logistics companies. The Supply Chain business provide contract logistics solutions along the entire supply chain† Global forwarding/freight division Revenue grew by 3. % including positive currency effects of â‚ ¬507m. EBIT in the division improved due to high gross profit margins and constantly increasing efficiency. Supply chain division Increased EBIT was driven by improved contract portfolio management and cost efficiencies, compensating for mar gin pressure and costs associated with new customers. DHL is the leader in a fragmented market with a share of 7. 8%. Revenue, â‚ ¬m 35,000 30,000 25,000 20,000 15,000 10,000 5,000 0 2008 2009 2010 2011 2012 -5% 10% 5% 0% EBIT margin +8% 15% 10,000 0 Source: Deutsche Post DHL annual reports 2008-2012, IPC analysis 1 IPC Carrier Intelligence Report – Deutsche Post DHL Operations Year-on-year increase in P volume of almost 10% Mail volume International addressed mail Unaddressed admail 30. 000 25. 000 -12% 20. 000 15. 000 10. 000 5. 000 0 2008 2009 2010 2011 2012 -7% Addressed admail Transactional mail Parcels & express volume +24% Commentary Transactional mail volumes fell by 3. 0% year-on-year with private customer volumes declining much more than business customer volumes. In the Dialogue Marketing business unit, total sales volumes declined slightly over the course of the year.Unaddressed advertising mail was up year-on-year, whilst addressed advertising mail declined. D ivestment of a bulk mail business in the Netherlands and domestic business in the UK resulted in a large drop in international mail volumes. The flourishing e-commerce business is the primary reason for this consistently strong growth in parcel volumes, up 9. 8% in 2012. By year-end, 42,8129 FTEs were employed in more than 220 countries and territories, 1. 1 % more than in 2011. The retail network was fully contracted and stable in 2011. 1. 000 900 800 700 600 500 400 300 200 100 0 2008 2009 2010 2011 2012 EmployeesAverage full-time equivalents -4% Employees per business unit 2012 (2008) 3% (3%) 0% +1% 34% (32%) 43% (40%) Retail network Wholly-owned retail outlets Contracted retail outlets +48% 20. 000 +1% 15. 000 0% 500. 000 400. 000 300. 000 -4% 10. 000 200. 000 100. 000 0 2008 2009 2010 2011 2012 Mail Parcels & Express 20% (25%) Logistics & Freight Corporate 5. 000 0 2008 2009 2010 2011 Source: Deutsche Post DHL annual reports 2008-2012, IPC analysis 12 IPC Carrier Intelligence R eport – Deutsche Post DHL Human resources Significant increase in women in management since 2008 Part-time employees Average part-time employeesGender 2011 (2008) 2012 (2008) 80,000 70,000 60,000 50,000 40,000 30,000 20,000 10,000 0 2008 2009 2010 2011 -13% 18,5% (13. 5%) 36,7% (37. 7%) 63,3% (62. 3%) 81,5% (86. 5%) 2012 Women in total workforce Men in total workforce Women in management Men in management Absenteeism & staff turnover Staff turnover 2008 Absenteeism rate Satisfaction & engagement Employee satisfaction Commentary While the number of part-time employees employed by Deutsche-Post DHL has fallen by 13% since 2008, the proportion of women in the Group’s workforce dropped slightly over 2008-11 (the most recent data available).In terms of management, the company has seen an increase of five p. p. over the period, reaching 18. 5% in 2012. The company is committed to filling 25-30% of vacant management positions with women. Staff turnover fell significantly over 2009-11. Absenteeism continued to increase in 2012, reaching 7. 6%. Employee satisfaction has remained constant over the last three years. 2010 2009 2010 2011 2011 2012 2012 0% 2% 4% 6% 8% 10% 12% 14% 0 10 20 30 40 50 60 70 80 90 100 Source: Deutsche Post DHL annual reports 2008-2012, Deutsche Post DHL corporate social responsibility reports 2010-2011, IPC analysis 3 IPC Carrier Intelligence Report – Deutsche Post DHL Corporate responsibility Significant increase in the number of trainees hired Environmental responsibility â€Å"The primary focus of our environmental protection program GoGreen is to minimise our business operations’ greatest impact on the environment – CO2 emissions. We are also working to limit impacts where our business activities affect the environment in other ways† By the year 2020, the Group intends to improve the CO2 efficiency of own operations (Scope 1 & 2) and those of subcontractors (Scope 3) by 30% compared with 2007.In 2012, Scope 1 & 2 CO2 emissions were approximately 5. 4m tonnes (previous year: 5. 3m). Direct CO2 emissions rose slightly mainly due to the increased demand for air transport. Scope 3 emissions data for 2012 will be available upon the release of the CSR report in April 2013. CO2 emissions (t) CO2 emissions, scope 1&2 6,000,000 +31% 5,000,000 4,000,000 3,000,000 2,000,000 1,000,000 0 2009 2010 2011 2012 2010 2011 2012 +6% +2%Financial responsibility â€Å"We aim to strike a balance between our economic goals and society’s requirements by putting our experience and global presence to good use to help people and the environment† Net asset base (operating assets-operating liabilities) increased by â‚ ¬1,122m to â‚ ¬15,478m in 2012 due, in part, to the Group’s investments in software and IT systems and the purchase of freight aircraft as well as replacement and expansion investments in warehouses, sorting systems and vehicle fleet. A 42. 2% increase in net working capital was mainly attributable to the decline in liabilities and other items. Revenue per employee grew by 4% YOY.Employee value creation Revenue per employee +15% 140,000 120,000 100,000 80,000 60,000 40,000 20,000 0 2008 2009 2010 2011 2012 -12% +2% +4% Social responsibility â€Å"Bundled under the motto â€Å"Living Responsibility†, our efforts focus on three areas: environmental protection (GoGreen), disaster management (GoHelp) and championing education (GoTeach)† Deutsche Post DHL aims to actively promote the diversity of its workforce and attract a wide range of applicants. Measures to improve work-life balance available to employees in Germany include support services such as back-up childcare facilities for last-minute and emergency childcare.In 2011 more than 75% of trainees were offered continued employment. The number of trainees has increased by 31% since 2008. Trainee headcount Trainees 5,000 4,500 4,000 3,500 3,000 2,500 2,000 1,500 1,000 500 0 Source: Deutsche Post DHL annual reports 2008-2012, Deutsche Post DHL corporate social responsibility reports 2010-2011, IPC analysis 14 IPC Carrier Intelligence Report – Deutsche Post DHL Acquisitions & divestments 2009- Acquisitions Year 2012 Company LuftfrachtsicherheitService GmbH Exel Saudia LLC All you need GmbH 2SFG Tag Belgium SA CC DE Sector Logistics DivestmentsYear 2012 Company Deutsche Postbank Group (remaining shares) DHL Express Canada Exel Transportation Services Inc. Exel Transportation Services Inc. Innogistics LLC Exel Delamode Logistics SRL Fulfilment Plus GmbH 4C Associates Ltd. DHL Container Logistics UK Ltd. Global Mail Services SAS Deutsche Postbank Group CC DE Sector Regional Focus: Acquisitions 0 1 2 3 4 5 6 7 8 9 10 11 12 13 Region 4 3 3 3 Bank Germany US Rest of world 2012 2012 2012 2012 SA DE UK BE Logistics 2011 Mail Logistics Logistics 2011 CA Logistics CA Parcels Europe Business focus: Acquisitions US Logistics 1 2 3 4 5 6 7 8 9 10 11 12 13 2011 2012 20 11 2011 2011 intelliAd Media GmbH Adcloud GmbH Eurodifarm srl. Standard Forwarding llc Tag EquityCo Limited LifeConEx llc Post Logistics Australasia Polar Air Cargo Worldwide, Inc. DE DE IT US Information Information Logistics Logistics 2010 2010 US RO Logistics Logistics Area 1 10 2 Mail Information Financial services Other 2010 2009 2009 DE UK UK Warehouse Consulting Parcels & Express Logistics 2011 KY Logistics Effect on cash flow (â‚ ¬m) Shipping 100 2011 2011 US AU Logistics Logistics 2009 FR Mail 50 0 -50 -100 2010 Acquisitions 2011 Divestments 2012 009 US Logistics 2009 DE Bank Source: Deutsche Post DHL annual reports 2009-2012, IPC analysis Note: CC (country code) 15 IPC Carrier Intelligence Report – Deutsche Post DHL Product launches Innovations in parcels, freight forwarding and e-document management DHL Easy Return Product category Parcel return Description DHL Easy Return is a new parcel product introduced in September 2012 by DHL Global Mail, the DHL unit resp onsible for international mail and B2C parcels. Features includes software to create return labels via a web portal and Track & Trace functionalities.Retailers can now manage return volumes from almost all EU countries via a standardized process. Target group Retailers Read more Door-to-more Product category Freight forwarding Description In June 2012, DHL Global Forwarding, Freight, the air and sea freight specialist within Deutsche Post DHL, launched an intercontinental door-to-door distribution service from Asia-Pacific to Europe. Door-ToMore combines DHL's intercontinental air freight transportation capabilities with its European ground distribution network. Target group Suppliers Read more DHL Packstation mTANProduct category Parcel collection / security Description DHL Paket Deutschland introduced the mobile Transaction Number (mTAN) In October 2012 at all of its 2,500 parcel machines across Germany. The mTAN will allow users to pick up their items using a temporary code sent directly to their mobile, replacing the existing PIN code. Target group Parcel customers Read more DocWallet Product category E-document management Description Tablets and smartphones have become a fixture of modern life, being used more and more by people in their jobs. But until now, integrating mobile devices into a company's IT system has posed a security challenge.The DocWallet app is Deutsche Post's solution to this problem. Target group Business users Read more Source: www. dp-dhl. com Note: Where no English language webpage exists, hyperlinks above link to external translation. 16 IPC Carrier Intelligence Report – Deutsche Post DHL Key press releases 2012- 2013 Quarter 2 †¢ Manages vending machines in Switzerland Quarter 1 †¢ Improves flexibility for road freight services through mobile solution †¢ GoGreen carbon neutral feature added to DHL Express Envelope shipping option †¢ Improves carbon footprint with new multimodal service 012 Quarter 4 â₠¬ ¢ Deutsche Post and ADAC reviewing possible entry into German long-distance bus market †¢ DocWallet – The secure documents manager for the iPad †¢ First mechanized delivery site now running †¢ Issues three bonds worth a total of EUR 2. 0 billion †¢ Current level of globalisation still lower than precrisis peak †¢ Switches to Fitch Ratings †¢ Simplified authorization and more security for DHL PackstationQuarter 3 †¢ Razorfish to develop digital strategy †¢ Postal rates for 2013 approved †¢ Opens Energy Center in Houston, Texas †¢ Express unit announces annual general price increase for 2013 †¢ Launches European return service for online retailers †¢ Proposes rate increase for letters for 2013 †¢ DHL now delivering parcels to customer's outlet of choice in Germany †¢ 400 million euros invested in letter mail network †¢ DHL marks the start of a unique City Logistics project in China †¢ Acquires onl ine marketing specialist intelliAd †¢ Launches MyDHL to enhance customer experience †¢ DHL Vision Suite opened up at DHL Innovation Center †¢ Completes Postbank transaction †¢ Angela Titzrath to become Deutsche Post DHL's Board Member for Personnel †¢ State aid ruling of European Commission will not affect net profit Source: www. dp-dhl. com 17 IPC Carrier Intelligence Report – Deutsche Post DHL Key press releases 20112011 Quarter 4 †¢ Pay online with giropay – now available at DHL Checkout †¢ EU Commission praises SEPA migration in Germany †¢ Appoints new COO for DHL Global Forwarding †¢ Appoints new CEO for DHL Freight †¢ International award for Sustainability Report †¢ Cooperation with IBM on E-Postbrief †¢ Appoints new CCO for DHL 012 Quarter 2 †¢ Introduces new recall solution for the automotive industry †¢ Introduces new multi-modal solution from Asia to Europe †¢ German financial authorit ies decide on VAT payment †¢ Federal government demand for repayment of state aid set at EUR298 million †¢ European letter price survey for 2012: Standard letter in Germany still inexpensive compared to 29 other countries †¢ Corporate Responsibility Report 2011: improves CO2 efficiency index by two index points Quarter 1 †¢ DHL Vision Suite opened up at DHL Innovation Center †¢ Completes Postbank transaction †¢ Angela Titzrath to become Deutsche Post DHL's Board Member for Personnel †¢ State aid ruling of European Commission will not affect net profit Quarter 2 †¢ DHL expands service for the pharmaceutical sector †¢ European letter price survey for 2011 †¢ Roger Crook follows Hermann Ude as Board Member for DHL Global Forwarding, Freight †¢ DHL wins EUR 10. 6 million deal with KPMG and expands Singapore Aerospace Hub Quarter 1 †¢ European Enterprise Award for Deutsche Post DHL †¢ DHL Express with quality certification for all European and U. S. facilities †¢ Dedication to global data protection is a successQuarter 3 †¢ DHL acquires 100 per cent ownership of LifeConEx †¢ Extends board member mandate of CFO Rosen for another five years †¢ E-Postbrief to become part of Europe's largest corporate network †¢ Williams Lea acquires the world's largest independent marketing execution and production agency, Tag †¢ DHL provides CO2-neutral transport for all private customer parcels throughout Germany Source: www. dp-dhl. com 18 IPC Carrier Intelligence Report – Deutsche Post DHL Outlook & targets 2012- Outlook Strategic targets Deutsche Post DHL expects consolidated EBIT to reach between â‚ ¬2. 72. 95bn in financial year 2013, assuming the world economy and trade grows by approximately 3% and the economy picks up momentum as the year progresses The mail division is expected to contribute between â‚ ¬1. 1-1. 2bn to consolidated EBIT. Compared with the previous year , an additional improvement in overall earnings to between â‚ ¬2-2. 15bn in the DHL divisions is forecastUnder the direction of new Board Member for Human Resources, Angela Titzrath, the Group will aim to develop a global HR management system under the â€Å"One HR† programme The Group aims to maintain and improve its presence and growth potential in the emerging Economies of Brazil, Russia, India, China and Mexico (BRIC + M). The Group’s Board of Management receives regular updates on business performance in these countries In 2013 the Group plans to invest a maximum of â‚ ¬1. 8bn. In the coming years, the figure is expected to fall back to a normal level. The focus will continue to be on IT, machinery, transport equipment and aircraft. Crossdivisional capital expenditure is expected to decrease slightly in 2013.Investments will again be centred on our vehicle fleet and IT Finance: Group strategy calls for paying out 40 to 60% of net profits as dividends as a ge neral rule. At the AGM on 29 May 2013, a â‚ ¬0. 70 dividend per share proposal for financial year 2012 will be put to shareholders On 6 September 2012, KfW sold 60 million Deutsche Post shares. This was the first placement since 2006 and it reduced KfW’s stake to 25. 5%; free float increased to 74. 5% The German Federal Network Agency approved Deutsche Post’s request for an adjustment in postage rates for 2013. The price for a standard domestic letter weighing up to 20g rose from â‚ ¬0. 55 to â‚ ¬0. 58 on 1 January 2013 Source: www. dp-dhl. com, Deutsche Post DHL annual report 2012 19 IPC Carrier Intelligence Report – Deutsche Post DHLInternational Post Corporation â€Å"The Leader for Postal Industry Intelligence and Research† To be successful in the postal industry today, strategic decisions must be based on relevant and time-critical business intelligence. With a team of experienced managers and analysts specialising in industry intelligence a nd research, IPC is able to provide essential knowledge on trends affecting the strategic direction of the postal industry. IPC Carrier Intelligence reports provide critical intelligence on the business performance and strategies of 40 leading global postal and logistics operators. These reports can be downloaded from the Market Intelligence section at www. ipc. be. A range of member-only publications and online tools can be accessed by individuals working for IPC members. These include:Statistical Database An online tool allowing members to generate statistical reports according to a variety of criteria, including macro economic, market, postal financial and operational data Global Postal Industry Report An industry benchmark report providing a holistic and in-depth review and analysis of industry performance Focus on the Future Report A publically available IPC and BCG joint-publication that takes a detailed and in-depth look at the future prospects of the postal sector IPC Market Intelligence Global Monitor A quarterly report presenting detailed and up-to-date confidential information on domestic and international postal volume and revenue trends If you work for an IPC member and you are not already registered, please visit the member login page at our website. 20 IPC Carrier Intelligence Report – Deutsche Post DHL International Post Corporation Avenue du Bourget 44 1130 Brussels, Belgium Tel +32 (0)2 724 72 11 Fax +32 (0)2 724 72 32 www. ipc. be  © IPC 2013 Further IPC Carrier Intelligence Reports available at www. ipc. be